What Is The Cost Of Being Wrong?

Jun 4, 2015, Entrepreneurship, Mindset

The world around you (or the thoughts in your own mind) may tell you there is tremendous risk & cost in running with an idea and creating something new for the world. But, is that true? Does it really cost you anything? We’ll discuss that, and more, in this blog post…

If you’re like me, you’re an entrepreneur at heart. Your mind is bursting with one idea after another, every single day, of something you can do, create, or improve upon. In turn, if it works out, you could feel the immense satisfaction of positively changing the world around you AND you’d profit handsomely from it: a true Win-Win!

…but, if you’re like me, you often discover that you stop yourself in your tracks before completing it, or worse, before ever even starting.

But, why?

Marketing genius and best-selling author, Seth Godin, answers that question in the following video:

What ideas did that video give you?

Here’s one of the main things I took away from Seth Godin’s message:

There’s a moment, a feeling of trepidation – of “What if this doesn’t work?” – right before we take a leap of faith into something we’ve never done before. In his example, it was the first time his son jumped off a diving board, but in your case it could be writing your first book, starting a new business, inventing something, creating a piece of art…whatever it is, taking the leap, doing the thing, turning your idea into reality, and pushing through that feeling of “What if it doesn’t work?”, is what Seth says gives you the feeling of being human.

There is nothing to lose. If it doesn’t work, you’ve learned something for next time, and the failure cost you nothing. If it does work, absolutely anything could happen: you could be famous, wealthy, live your dreams, affect countless lives, entertain many, or transform societies.

With all the technology at our fingertips today, you can put your idea out there for the world to see for FREE. And if it fails, you have learned something from the experience that can help you in future decisions and endeavors, and the process cost you NOTHING!

Godin encourages us to be bold. Whether it’s a toxic work culture or stagnation in your craft, he urges us all to revisit the child-like delight in taking a risk.

So, if you have an idea, you owe it to yourself and the world to just do it and go for it!

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